Work

Seamless
How New York Eats. Celebrating the hyper-specific dining habits of New Yorkers across the five boroughs.

Seagram’s 7
Timeless Taste. Remastering an American icon for a new audience, one 7&7 at a time.

Polestar
U.S. Launches & Brand. Scripts and social content for multiple electric vehicle launches in the U.S.

Therabody
Workout Called Life. Redefining recovery for the everyday workouts of being human.

PopSockets
Product & Retail. Naming Suck-Up and shaping a new chapter in packaging and retail copy.

Goldman Sachs
Briefings Newsletter. Authoritative, approachable copy to grow Briefings subscriptions in the UK.

Forsman & Bodenfors
Agency Social & Web. Building the agency’s voice across LinkedIn, Instagram, and the website.

Seagram’s 7
Saves The Cool Spot. A pitch to bring a ’90s gaming partnership back for elder millennials.
Pitch concept

Crocs
Croc Steady. A speculative Olympics concept celebrating the French connection to hip-hop dance.
Spec concept

Dollar Shave Club
Welcome Kit. A tongue-in-cheek welcome to young adulthood, without the self-serious masculinity.
Pitch concept